Trusted, professional advice to boards and directors

We are New Zealand’s specialist in creating new boards and appointing directors and advisory board members to privately owned businesses. We also support shareholders and boards in the areas of board evaluation and board management.  For individuals, we provide governance career advice, helping them to build a more compelling board CV and give them a much higher chance of securing new board roles.

Stimulus was established in 2006 and is led by Simon Telfer. Leaning on over 25 years of international commercial and recruitment experience, Simon offers practical, real world governance advice.

We regularly commentate on issues facing boards of directors, advisory boards and diversity in governance, especially via the BoardPro webinar series. For the past 12 years we have partnered with Sport NZ to bring more skilled and diverse board members in to the sport sectors. Simon is also founder of the 22,000+ member Appoint Better Boards community and was an early pioneer of diversity on boards.


Simon Telfer – Founder

Simon is an independent director, advisory board member and investor in a number of privately owned businesses throughout New Zealand.

While Simon works with clients around  the country, he is fortunate to be based in Wanaka with his partner and two daughters. It is here he is able to balance work with family and a passion for mountain biking, snowboarding and the outdoors.  Simon is deeply involved in the community, leading a multi-year advocacy project for building a network of urban cycleways and other biking and active transport initiatives within the town. He is also Chair of the Wanaka Upper Clutha Community Board.

Please give us a call if you need support with your board or business